Exploring at Expo West 2019
Every year the It’s Jou Life team count down the days to an epic week of discovering innovative, responsible, delicious, fun, and functional wellness products at the Natural Products Expo West. In its 39th year, Expo West continues to be the world’s largest natural, organic, and healthy products event, and the 2019 gathering surely delivered the goods.
Another record-setting year, we were among 86,000 attendees perusing 3,600+ exhibitors at this multi-day event. As healthy lifestyle enthusiasts and serious snackers, we’re always on the growl for natural products, learning about upcoming industry trends, and connecting with brands that have mindful missions.
We’ve been attending Expo West the past four years and love how alive the entrepreneurial spirit is and their focus on education and innovation. We met many humble founders who share the same goal–to create products that help others create a healthy, natural, and nutritious lifestyle.
6 notable trends at Expo West 2019
BACK TO BASICS: Clean, simple ingredients is what you want. It’s becoming clearer and widely noticed by brands that you are conscientious with ingredients you eat and use on your body. You tend to buy organic when you can and are concerned with foods that are made with artificial colors, preservatives, parabens, and products tested on animals.