Top Trends at Natural Products Expo West 2018 // Part 1 – Food Edition

Exploring Natural Products Expo West 2018

Top Trends at Natural Products Expo West 2018 via It's Jou Life blog - https://wp.me/p7RBMP-1b2

Made it to the Natural Products Expo West 2018 – the world’s largest natural, organic, and healthy products event (aka the mecca of whole foods and healthy lifestyle products)

Last month, we had the delightful opportunity to attend the 38th Annual Natural Products Expo West, the world’s largest natural, organic, and healthy products event. As always, we excitedly countdown the days to this mecca of whole foods and healthy lifestyle products. We were among the record-breaking 85,000 attendees perusing 3,521 exhibitors, including more than 600 first-time exhibitors. We sure logged in some serious miles during this multi-day event packed with tasting delectable foods, getting our learn on with educational seminars, and meeting innovative brands and their founders during March 7th-11th at the Anaheim Convention Center.

Trends & Highlights at Natural Products Expo West 2018 // Part 1 – Food Edition

Integral ingredients

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Top 10 healthy snack dupes to your favorite junk foods

Top 10 healthy snack dupes to your favorite junk foods - https://wp.me/p7RBMP-YI

I’m a serious snacker

Those that know me can attest that I’m a serious snacker. As much as I praise healthy food choices I do crave chips, cookies, and chocolate. Oh, do I LOVE sweets! I’ve come to realize it’s not about denying myself certain foods, but really all about that balanced lifestyle. So instead of cutting them out entirely, I enjoy them in moderation.

Ideal situation? Find healthier alternatives to your favorite junk foods that are made with quality ingredients, high in nutrition, and are just as delicious.

My top 10 healthy food Discoveries from Natural Products Expo West 2017

Driven by the consistent growth of consumers demanding natural, healthy, and eco-conscious products, it’s no surprise that this mega-industry has a plethora of new products emerging every year. Here are my top healthy snack dupes that replace my favorite junk foods.

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Top 10 trends at the Natural Products Expo West 2017

Exploring NATURAL PRODUCTS EXPO WEST 2017

Top 10 Trends at Natural Products Expo West 2017 via It's Jou Life blog https://wp.me/p7RBMP-YO

A few weeks ago I had the wonderful opportunity to attend the 37th annual Natural Products Expo West, the world’s largest natural, organic, and healthy products expo. I was among the record-breaking 80,000 attendees perusing 3,100 exhibitors, including more than 500 first-time exhibitors, at the Anaheim Convention Center and extending into the Hilton and Marriott ballrooms. I excitedly counted down the weeks for this multi-day event packed with delectable tastings, educational seminars, and meeting innovative companies. As a healthy lifestyle and skincare enthusiast (and serious snacker), I’m always scouting out new natural products, learning about upcoming trends, and chatting with brands that have a mindful mission. As my sophomore year attending, thank goodness I came prepared with a good night’s rest, comfortable shoes, and a big appetite because I logged some serious miles and ate to my heart’s content.

trends & What I Discovered at the Natural Products Expo Continue reading

Growing trends of the natural and organic products industry // Natural Products Expo West 2016

IMG_6632The US-market of natural and organic products is a $153 billion industry and showing no signs of a slow down. Mainly driven by the consistent growth of consumers demanding natural, healthy and eco-conscious products, it’s no surprise that this mega industry has a plethora of new companies emerging every year.

Last month I had the delightful opportunity to attend the 36th annual Natural Products Expo West, the the world’s largest natural, organic and healthy products event. It was like Charlie in the Chocolate Factory. As a healthy lifestyle enthusiast, I grasped all the natural product consumer trends, channeled my inner Augustus Gloop meets Michelle Phan–indulging in food samples while swatching beauty products. It was a weekend filled with tastings, education and meeting wonderful brands. I was among 77,000 attendees perusing more than 3,000 exhibitors at the Anaheim Convention Center. I didn’t have my Fitbit on me, but I’m sure I logged some serious miles that weekend.

NewHope

Photo courtesy of NewHope.com

Below is an overview of some consumer trends surrounding the healthy lifestyle products industry.

Back to Our Roots: Quinoa, chia, acai, Kombucha, raw, sprouted, coconut oil–superfood ingredients and preparation techniques that date back to the days of pre-industrialized foods. Brands are focusing on natural, whole and nutrient-dense ingredients. The skincare industry mirrors this trend with using pure ingredients like argan and coconut oil. I met a brand, Cocokind, an organic skincare line centered around using virgin coconut oil and superfoods. Consumers are conscientious with ingredients they eat and use on their body. They are staying away from genetically modified foods, artificial colors, preservatives, parabens and products tested on animals.

The Busy Individual: The always on-the-go individual lacks time, but craves smart and nutritious fuel in-between meals. Think hand-held snacks and drinks that are convenient, delicious and healthy. I like to kick-off my morning with drinking my greens with a Suja Juice cold-pressed juice. On a side note: I’m thinking of doing a juice cleanse to reset my body. Any advice or recommendations for which juice brand to try? A new product I’ve discovered are meat and veggie bars from Wild Zora and Wilde Snacks. It’s healthier than conventional jerkies because they are free from nitrites, nitrates, MSG, not too salty, contain vegetables, use grass-fed, free-range and hormone-free meats. I’m a big snacker and sometimes crave a meaty snack high in protein and low in sodium. Read my favorite snack discovery last year here.

The Socially Conscious Shopper: The today consumers have conscious living woven into the fabric of their lives and making informed decisions by keeping the environment and mission-backed products in mind. They choose purposeful brands with ethical practices and sustainable packaging over its conventional counterparts. I met a brand, This Bar Saves Lives, that donates a life-saving food packet with every snack bar purchased. It’s the “buy one, give one” philosophy, fair trade practices and donating proceeds to non-profits that allow consumers to make an impact with each purchase.

Over the next several weeks I’ll be sharing with you my tried and true favorite products from the expo.